What the posting asks for

• 1 to 2 years' experience
• Bachelor's degree
• English

From the posting's details in Job Bank's open data. The full ad is on Job Bank.

Hours and terms

• 40 hours a week
• Full time, Permanent employment
• In person

Usually needed for this kind of work

• A university degree or college diploma in business marketing, public relations, communications, journalism, museology or a discipline related to a particular subject matter is usually required.
• Practitioners in public relations may require an APR (Accredited in Public Relations) designation.

From Canada's occupation guide (OaSIS) for Professional occupations in marketing, advertising and public relations (NOC 11202). It describes this kind of work in general, not this employer's ad.

What this work usually involves

• Assess characteristics of products or services to be promoted to determine marketing and advertising needs of an establishment
• Advise clients on marketing, advertising or sales promotion opportunities and strategies
• Develop strategies and related content for direct and digital marketing and advertising campaigns and implement them
• Manage post campaign analysis to measure and report on marketing and advertising metrics
• Develop and maintain social media accounts, including managing customer reviews and testimonials
• Develop, implement and evaluate public relations strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses, governments and other organizations

About the employer

• Industry: Professional, scientific and technical services
• Region: Lower Mainland–Southwest Region